Red, Green, and Blue — the elemental trio of color comes alive at Touch RGB, Tbilisi’s Digital Design Festival with a name that says it all! This visual identity harnesses the raw power of these primary hues, weaving them into mesmerizing kaleidoscopic forms. Bold, vibrant, and bursting with infinite possibilities.

The visual language merges timeless deli aesthetics with local motifs, especially seen in the sticker system used throughout the identity. A custom Georgian typeface was developed to mirror the feel of the English logo font, tying both typographies together seamlessly. The result is a brand that feels both familiar and fresh — a cross-cultural identity.

Competento is a brand dedicated to producing premium quality products for our four-legged friends. Its core mission is to support pet parents in becoming truly competent caregivers - those who not only love their pets unconditionally but also understand and meet their physical and emotional needs in the right way. The brand name itself is a nod to this concept: love that is both heartfelt and informed.